7 Lives of FineLIFE 2012 winning entry by Krzysztof "Chaos" Olechnowicz
Krzysztof "Chaos" Olechnowicz has been named the winner of this year's edition of the 7 Lives of FineLIFE contest. His prize is a three-year scholarship to the Photography Department of the Warsaw Film School
7LIVES of fineLIFE is a competition for aspiring photographers which reaches out to young talents in order to promote their work
The competition consists of seven parts and the themes of the tasks are inspired by the masterpieces of the greatest impresarios of cinema, photography and music. The winners are announced each month. In addition to the main prize, it also offers participation in professional workshops organised by Leica and an internship in one of the leading advertising agencies. Furthermore, the most outstanding authors honoured by the patron of the contest - the HP company- is awarded with modern printing equipment.
This year's edition was centered around the idea of "Dead Souls". Lidia Popiel, editor-in-chief of fineLIFE magazine and jury chair, explained what the jury looked for in selecting the winner,
The proposed theme is so broad that when seeking an idea for a photo, one can draw inspiration from the seasons of the year, the work of Gogol, Joy Division records, the spirits of the dead or the ambience of abandoned lofts.
Jury member Piotr Welc adds,
This is just the second edition of 7LIVES and we already managed to get a prestigious group of partners. The works will not only be judged by camera masters, but also by representatives of domains that exploit from the rich heritage of film and photography on a daily basis- such as Leica and the Association of Advertising Agencies.
The competition was promoted in an unusual way. In addition to the traditional online marketing activities, a series of seven limited postcards and "postcard stamps" have been released, referring to the seven tasks of the competition. With the launch of the first assignment, the first postcard is presented. On how to get such a card one can learn by following fineLIFE's profile on Facebook.
The competition launched in October 2011 and the winner was announced on the 28th of June 2012. For a full list of winners and their images, see: www.finelife.pl
Culture.pl is a media patron of the competition.
Editor: Agnieszka Le Nart
Source: press release