Besides his regular collections, Szulc also tries himself in more low-cost and commercial projects. In 2011, he created the affordable collection titled, tellingly, SALE, as well as his own perfumes. The idea however turned out to be premature – it later evolved and reemerged as the line SOLD – which expresses the street style and is more pocket-friendly. It is designed by Szulc, although not managed by him. SOLD consists of variations on various streetwear themes and patterns – there is camo, marble, grey melange, infinity scarfs, shawls, exaggerated hoodies, turtle necks, drawstring backpacks, oversize designs, and ironed, futuristic and austere skirts. Just like in the case of Carbon, each piece has a large SOLD logo printed on it. SOLD is generally presented at fairs instead of shows. The brand's success lies in the marriage of the designer form with the versatility of streetwear.
Author: Karolina Sulej, transl. AM, February 2016