Red Dot Awards 2018 In White And Red
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Twelve products created by eight Polish companies were rewarded in this year’s edition of the prestigious Red Dot Product Design Awards. Such achievements are a reason to be proud – the Red Dot logo is a widely-recognised symbol of high-quality design.
The Red Dot Design Awards were established in 1955. Over the decades, the Red Dot logo has become a symbol of high-quality, innovative and intriguing design and has grown into one of the most important international design competitions. This year, the international 39-member jury evaluated 6300 projects from 59 countries. Prizes were awarded to 69 companies and design studios, among them twelve from Poland.
Polish Design Takes Red Dots By Storm
Hola Design Studio was rewarded for their Shepherd’s Cottage, a little house built in Kluszkowce on the shore of Czorsztyn Lake in Poland. This complex design, consisting of the exterior and interior design, was appreciated for its skilful incorporation into the picturesque natural landscape surrounding it. Inspired by regional traditions and built using local materials, the cottage is no copy of a shepherd’s shed – it is a modern take on it, which respects local traditions.
There are two other Polish projects related to architecture which were ‘red-dotted’ this year: Cone acoustic panels, designed by HUSH The Art of Silence in collaboration with Polish design Jakub Sobiepanek, and EHØ muteboards designed by DeDe Furniture and To-Do Product Design Studio. The interest in modern and aesthetically pleasing acoustic panels is currently a growing trend around the globe. Besides their basic function, they should also serve as a decoration. These two Polish products fulfil both requirements.
This prize-winning design by ES SYSTEM K in cooperation with Rossana Luchetta will be a summer favourite. Their INSÙ ice cream cooling counter is designed to provide the perfect conditions for keeping ice cream cold and presenting it in an aesthetic and appetising way.
The cooling counter is elegant and space-saving. Filling its drawers with a special antifreeze makes it possible to store frozen foods in stable conditions. The cabinets form is simple, futuristic and attractive – so different from the refrigeration cars or machines that we are used to. The designers of INSÙ say:
Although the design seems to be targeted at Generation Z and Millennials (because of its obvious references to smartphones), the counter will fit perfectly in both modern, minimalistic spaces and cosy restaurants or hotel lobbies. This is the most exclusive form of selling ice-cream by employing the impulse purchasing method.
Piotr Jagiełłowicz and the City company were awarded for their multimedia kiosk FIN. The producer explains:
Depending on the software, the equipment can serve as an information hub, a navigation system or a sales device. Moreover, the kiosks can be used for promotional lotteries, loyalty programs and sales campaigns.
The multifunctional kiosk was produced using a durable material called krion. Its simple design will go well in most interiors. Jagiełłowicz said:
While designing multimedia kiosks, we focus on their ergonomics. Both the outermost layer of the product as well as its software and the applications it supports applications should be friendly for its users. The whole process of designing is an art of finding the common denominator for aesthetics and utility.
Cellfast, a company that specialises in gardening equipment, is also among the Red Dot laureates. The jury was impressed by the garden care equipment from their Pastel line, as well as their garden hose ERGO XS™. The line was designed by Katarzyna Borkowska and Tomasz Pydo from KABO&PYDO Studio. This is not Cellfast’s first Red Dot – in 2015 it was rewarded for its watering system ERGO.
Two Red Dots were awarded to the Delta Optical Company. The jury stated that their products are ‘An example of a perfect compromise between utility, ergonomics and aesthetics’. In cooperation with Joa-Projekt Studio, Delta Optical created two sets of binoculars: Delta Optical Chase 12×50 ED and Delta Optical Titanium HD 8×42. The shape of the latter was inspired by floral motifs. The vertical lines are meant to bring tree trunks to mind, while the producer explains:
The shape and structure of the ‘leaves’ on the ocular tubes also have are also functional features – it makes it possible to keep a firm grip on the device even in extreme circumstances.
UMC POLAND received a record three Red Dot Awards for their TV set and two different audio devices. These are not UMC’s first Red Dots – the company, which specialises in electronic equipment, was recognised in previous editions of the award.
This year’s Red Dot Design Award ceremony takes place on 9th July 2018 in Essen. An exhibition of all of the award-winning designs opens 10th July 2018 at the Zollverein mine, which is listed on the UNESCO World Heritage Site list and has been turned into a cultural centre. The exhibition closes on 5th August 2018.
Originally written in Polish, June 2018, translated by AS, June 2018
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